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The transparency from this team is absolutely stellar. It’s really great to see how realistic they are about goals and deadlines as opposed to stopping at just patting themselves for some work done.

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So good. The transparency is another level and the level of ownership is something so few brands have in place 🙌🏼.

Would love to know what signals Ganni are seeing in consumer behaviour and what impact the strategy is having on bottom line. Feels like brands are waiting for material evidence that being transparent/sustainable can make them more profitable before committing…

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